AT&T and Starbucks Begin Nationwide Wi-Fi Rollout - Apple to benefit

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Apr
25

By: switchtoamac at: 10:12 AM on April 25, 2008 | Comments (0)
Expect to see more iPhone and iPod users at your local Starbucks in the very near future.  AT&T Inc. and Starbucks today announced the beginning of the rollout of AT&T Wi-Fi(SM) service at company-operated Starbucks stores, kicking off a nationwide effort that will continue through 2008.

At the 2008 AT&T Inc. Annual Meeting of Stockholders in San Antonio, chairman and chief executive officer Randall Stephenson announced that the companies have already started the deployment of AT&T Wi-Fi service at Starbucks locations in San Antonio, making it the first market to deliver the complete AT&T Wi-Fi experience in the U.S.

Also, as of May 1, qualifying AT&T high speed Internet and Wi-Fi customers will have complimentary Wi-Fi access at more than 7,000 Starbucks locations nationwide. For millions of AT&T customers, that means more speed in more places -- and for free -- is on its way.

"With the power of our Wi-Fi network, and through our partnership with Starbucks, we're strengthening our ability to meet the needs of today's mobile consumer virtually anywhere and everywhere," Stephenson said. "Expanding our reach across company-operated Starbucks locations nationwide helps us bridge the gap between our wired and wireless offerings and affirms AT&T's commitment to connect people with their worlds, everywhere they live and work."

Apple AT&T and Starbucks

Apple has an exclusive agreement with AT&T as the sole network provider for the iPhone in the United States.  Apple also has an agreement with Starbucks that provides iPhone, iPod touch, and computer users who have the latest version of iTunes installed the ability to get free Wi-Fi access to the iTunes Store and to Starbucks "Now Playing" content.  Therefore, it's expected that this rollout between AT&T and Starbucks will have a direct benefit to Apple as iPhone and iPod touch users will have more outlets for free WiFi access.

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