Help, Guides, and News on making the Switch To Apple Macintosh Computers
Sites including Engadget and Arstechnica indicate that Apple has sent out invitations for a media event at the Yerba Buena Center for the Arts in San Francisco scheduled for 10:00 AM Pacific Time on January 27th. Below the invite graphic the tag line reads "Come see our latest creation."
Apple has announced that iLife '09 will be available tomorrow, January 27, and features major upgrades to iPhoto, iMovie and GarageBand, with breakthrough new ways to organize and manage photos, create movies and learn to play music. iLife '09 is included with every new Mac and is available as a $79 upgrade for existing users through the Apple Store, Apple's retail stores and Apple Authorized Resellers. Apple announced and demonstrated iLife '09 at Macworld on January 6, 2009.
Apple has issued a support article titled 'Mac OS: Antivirus utilities' in which they recommend the use of antivirus software on Mac OS. Here's what Apple states:
Apple released their fiscal 2008 fourth quarter earnings on Tuesday October 22 and reported that profits rose more than 26 percent to $1.14 billion on sales of $7.9 billion for the three-month period that ended on September 27, 2008. Apple shipped 2,611,000 Macintosh computers during the quarter.
At Apple's 'Let's Rock' media event today, a revamped iPod lineup was unveiled by Apple CEO Steve Jobs. A new version of the popular iTunes software (iTunes 8) was also unveiled.
News on Wall Street today hints that Dell Inc. the second largest PC manufacturer is planning to sell its worldwide manufacturing plants within the next 18 months in an effort to cut costs.
On Sunday April 15, 2007 at the National Association of Broadcasters (NAB) trade show in Las Vegas, Nevada Apple Inc. announced Final Cut Server and Final Cut Studio 2. Apple introduced a new application in the Final Cut Studio suite called Color. Also making thier debut were ProRes 422 and a hardware device called IO-HD.
Apple has released and update that upgrades iTunes to version 6.0.5. Apple states the following:
"...allows you to sync your Nike + iPod workout data to nikeplus.com, where you can easily track your progress, set training goals, challenge others, and much more. Visit the Nike Sport Music area on the iTunes Music Store to download workout mixes, Athlete Inspiration playlists, Nike podcasts, and more.
Rumors are that Apple and Nike will be announcing some sort of deal tomorrow. I just saw the news on CNBC's "On The Money" television program. They also mentioned that Lance Armstrong is scheduled to be at the news conference tomorrow.
What could the two companies do to leverage each other's unique capabilities? Apple's strength is in the portable music device and music sector, specifically the iPod and iTunes. Nike is a leader in the sports sector with products that range from shoes to apparel. What could the two companies have planned? If the news from CNBC is accurate, we’ll know tomorrow.
News is just hitting the wires that Apple and Softbank will work together (or are currently working together) to develop an iPod based cell phone.
My view is that a single device that can work as both a cell phone and an iPod will drive iPod adoption because people will prefer to carry around a single device. Greater iPod adoption will drive more sales at the iTunes Music Store and it should add more momentum to the "Halo Effect". All in all, increased Mac adoption should result.
Check back for updates.
Some of the 16 series include: "24," "Prison Break", "The Shield", "It's Always Sunny in Philadelphia", "Stacked", "Black White", "30 Days", "Buffy the Vampire Slayer", "Firefly", "Lost in Space", "Pinks", "Unique Whips", and "First Hand."
A few observations about the ads:
According to a story from CNEt Apple will be unveiling a new advertising campaign next week focused on the Mac. The following are quotes from the CNet story:
- "Apple Computer is planning on hitting the airwaves with ads geared around the Mac next week, CEO Steve Jobs said Thursday at the company's annual meeting."
- "Jobs expects Mac sales to grow"
"Join the thousands of Mac developers who will be attending WWDC 2006, and be one of the first to preview Mac OS X Leopard. You’ll get the chance to explore the latest Mac tools and technologies, and to learn the advances that are keeping Mac OS X far, far ahead of the competition."