• "You're selling in record numbers, more popular than ever with students"
• "... you're the number notebook on college campuses"
  

By the end of the ad the cheerleaders key off the discussion between Mac and PC and begin to cheer "Macs number one! Macs number one! PCs number two! PCs number two!"  Clearly catching PC off guard.

Group Ad
Apple also released another ad entitled "Group," in which PC comes to accept that "he's living with Vista".  In the ad, another PC suffers from instability issues and needs to be restarted.  The ad positions Macs are more reliable and less prone to crashes and restarts.

You can view these new ads in Quicktime format at Apple's Get a Mac page.