"Readers also believe that Apple's 'great products' would drive the switch, with 321 voters (16 per cent) of voters opting for this choice. The move to Intel is seen as a driver for change by 8 per cent of respondents (162 votes)."

"Word of mouth is the biggest factor in triggering switching, just as word of mouth was the biggest factor that triggered the iPod revolution."

"Most active Mac users intend to buy Intel-based Macs in the next year, with plans to run Windows software alongside Mac OS X, according to a survey of Macworld readers."

"12 percent of respondents already own an Intel-based Mac. More significantly, among the 1,654 respondents who have yet to buy an Intel Mac, 67 percent described themselves as likely to do so in the next 12 months.

"Thirty-nine percent of current owners of Intel-based Macs say they’ve either installed or are planning to install Boot Camp, which lets users install and run Windows XP on Macs with Intel processors. Would-be Intel-based Mac owners are even more enthusiastic about Boot Camp -- —60 percent say they plan to install it once they buy their new hardware."

"Among Intel-based Mac owners, 47 percent said they had installed or were planning to install some form of virtualization software. That compares to 32 percent of potential Intel-based Mac owners."

"A majority of the panelists also concluded that the ability to run Windows software on Mac hardware will have a positive impact on the Mac market"

"Boot Camp should lure Windows users who have contemplated purchasing a Mac but have held out for the sole reason of not being able to use some of their Windows programs.  Macs have now become more appealing to any Windows user considering the switch"

"Ultimately, Boot Camp will remove reservations that current Windows users have historically had about making the switch."

"Apple will experience a wave of buying from current Mac users who have not made a purchase of an Intel based Mac.  This is especially true for those who currently own PowerMacs and iBooks as these models have not been transitioned."

"My belief is that Apple intends to appeal to a larger segment of the consumer base in an effort to increase its market share and the way to do that is to allow both OS X and Windows to run on Macs simultaneously."