Subscribe to this site's feed ››
Add to Google Toolbar ››
Submit News ››
Empowering Users To Switch To Apple Macintosh Computers
How to Switch
Mac Models
How to Switch Part 10 posted
Macs played key role at 2008 Grammys
It starts off by mentioning that there was a high concentration of Macs backstage and the importance of Macs to the event:
"It takes a lot to put on a production on the scale of Sunday night's Grammy Awards. To present the annual music industry honors to the attendees at Los Angeles' Staples Center and to home viewers on CBS, show organizers use more than 450 microphones, 155 tons of lighting, 13,000 amps of power, 19 video screens, 94 speaker cabinets – and an endless amount of Macs."
"You may have assumed that Macs played a large role in putting on what has become the largest audio production on television. But until you sit in on a rehearsal for the telecast, as audio engineers are hard at work mixing the 35 songs that will be performed during Sunday's ceremony, and see how extensively Macs are involved in the process, it's hard to fathom just how central the Mac has become to the Grammys."
At the rehearsal prior to the event Macs also played a key role but at only a fraction of what they were used at the live event:
"During Thursday's rehearsal, it was easy to lose count of the number of Macs in the production truck. But there are 14 Macs on board, according to Joel Singer, audio engineer in charge for XM Production/Effanel. That includes MacBook Pros, Mac Pros, G5s, and a G4 capturing video from the stage. Singer said that the Grammy production team has always used Macs to produce the show's audio, and it will continue to do so."
"This pair of Macs are just a drop in the bucket when it comes to the Mac hardware responsible for putting on Sunday's Grammy ceremony."
Dalrymple goes on to quote Singer who states that Windows isn't used:
"Windows frightens me to death," said Singer. "I know it, and I know it well - that's why we chose the Mac instead of Vista or XP."
You can read the article here
Switch To A Mac Commentary
The article provides real-world insight into how Macs are used by creative professionals in real-time live production events. It further demonstrates the Apple Macintosh footprint in the video and audio industry.
Topics
- Apple Hardware (89)
- Apple Software (32)
- Choose Your Mac (2)
- Commentary (24)
- Deals (23)
- Earnings (22)
- Enterprise (7)
- Get a Mac (9)
- How To Switch (10)
- Macworld (5)
- Market Share (33)
- Misc (9)
- New To Mac (2)
- News (58)
- Peripherals (1)
- Reviews (35)
- Security (8)
- Site Features (1)
- Steve Jobs (14)
- Switch Stories (11)
- Switcher Tips (4)
- Third Party Software (15)
- WWDC (11)
- iPhone (17)
- iPod (26)
Recent Articles
-
The MacBook Air Guide
Customer satisfaction for Macintosh Surges in ACSI index - PC vendors left behind
Apple posts new 'Get a Mac' Ads: Pizza Box, Throne, and Calming Teas
Apple offering additional 60 day extension for MobileMe
Houston Chronicle: Why your student should take a Mac to college
Best Buy becomes first independent iPhone retailer in the United States
Microsoft Office 2008 deal for students - Amazon Mac Rebates
Microsoft updates Office 2008 and Office 2004 for Mac
Best Buy ad scans August 10-16: Buy a Mac and save $180 instantly when you purchase a Mac, MobileMe, and iWork
How to Switch Part Ten: Expectations and Mindset
CNET's Back-to-School Gift Guide 2008 lists Apple iMac and MacBook as top picks
Apple posts iPhone availability page for Apple retail stores
Amazon: Windows XP outsells Vista but Mac OS X Leopard is the top selling OS
Visit the archives
Featured Articles
- 2008 will be the Year of the Mac
- OS Wars - 81% of Windows market share loss went to Mac OS X
- Switchers ready to pounce on Macs
- What is holding back your switch to Mac?
- Where Are You Seeing More Macs?
- Prediction of 1.64 Million Macs for Q4 2006 Misses By Only 30,000
- Why Are Macs Becoming More Popular?
- Key Mac OS X Security Features
- User Account Types in Mac OS X
- Apple's End-To-End Model Leads to Innovation and User Experience
- The Steve Jobs CNBC Interview and Apple's Revitalized Switch Campaign
- Key Isolation Features in Mac OS X
- Macs - Boot Camp - Market Share - Switchers
- Macs are Faster - Benchmarking - Virtualization Technology - Increased Market Share
- With OS X You're Productive
From the Guides
MacBook Air
What is iSight?
What is iChat?
What is Safari?
What is QuickTime Player?
What is QuickTime?
What is Photo Booth?
What is Mail?
What is Front Row?
Upgrading from .Mac to MobileMe
What is MobileMe?
Updated MacBook Pro and MacBook Guides (Feb 2008)
Apple Store - Black Friday
What is iWork?
What is iLife?
Standalone Installers: Delta and Combo
Updating your Mac with Standalone Installers
Manually run Software Update
How to get a free Leopard upgrade - the Mac OS X Leopard Up-to-Date Program
Upgrading to Mac OS X Leopard
Speak your mind - Leave a Comment