Information Week: May 2007 Apple site traffic grew by 5 percent

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Jul
18

By: switchtoamac at: 8:28 AM on July 18, 2007 | Comments (0)

In July 12, 2007 article, Thomas Claburn details how Apple site traffic surged 5% to a record 121 million unique viewers during the month of May.  In fact, Apple demonstrated the most growth among tht top ten sites on the web.

Key Quotes
"Apple, the 10th ranked Web property worldwide, saw 121 million unique visitors in May, an increase of 5% from the 115 million recorded in April."

"This increase precedes the recent U.S. release of the Apple iPhone," said comScore.

Switch To A Mac Commentary

This clearly demonstrates the ever-growing popularity of the Apple brand. It would be logical to conclude that many visitors were visiting Apple to investigate and learn about the iPhone.  Regardless, the surge demonstrates that many people are becoming interested in Apple's products.  The trickle down effect will ultimately lead to a larger Mac user base.

You can read the article in full at Information Week.

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