Apple rebrands the 13-inch MacBook as a MacBook Pro, lowers price by $100

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Jun
08

By: switchtoamac at: 2:18 PM on June 8, 2009 | Comments (1)

During the 2009 Worldwide Developers Conference keynote on Monday, Apple not only announced the rebranding of the popular unibody MacBook as the 13-inch MacBook Pro but also lowered the standard build models by $100 (U.S).

New 13-inch MacBook Pro
The new unibody 13-inch MacBook Pro models include a 2.26GHz model for $1199 and a 2.53GHz model for $1499, down from $1299 and $1599 respectively.  Apple also announced that it will retain the "MacBook" name for the recently updated white polycarbonate MacBook that retains its $999 price.  Apple also announced that the new 13-inch MacBook Pro will include new standard features including an SD Card slot, FireWire 800, back-lit keyboards and a new built-in battery that has up to 7 hours of battery life.  The new displays in the 13-inch also align with those found in the new 15-inch MacBook Pro models. Build-to-order options include up to 8GB of RAM and up to a 500GB Hard Drive.

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Image courtesy of Apple

The following standard configurations are available


2.26 GHz, 13-inch MacBook Pro, for a suggested retail price of $1,199 (US)
  • 13.3-inch widescreen LED-backlit 1280 x 800 glossy display;
  • 2.26 GHz Intel Core 2 Duo with 3MB shared L2 cache;
  • 1066 MHz front-side bus;
  • 2GB 1066 MHz DDR3 SDRAM, expandable to 8GB;
  • NVIDIA GeForce 9400M integrated graphics;
  • 160GB serial ATA hard drive running at 5400 rpm, with Sudden Motion Sensor;
  • a slot-load 8X SuperDrive(R) with double-layer support (DVD+/-R DL/DVD+/-RW/CD-RW) optical drive;
  • Mini DisplayPort for video output (adapters sold separately);
  • built-in AirPort Extreme(R) 802.11n wireless networking and Bluetooth 2.1+EDR;
  • Gigabit Ethernet port;
  • built-in iSight(R) video camera;
  • two USB 2.0 ports;
  • one FireWire 800 port (FireWire 400 compatible);
  • SD card slot;
  • one audio line in/out port, supporting both optical digital and analog;
  • glass Multi-Touch trackpad and illuminated keyboard;
  • built-in, 58WHr lithium polymer battery; and
  • 60 Watt MagSafe(R) Power Adapter.
You can learn more about this new 13-inch MacBook Pro here.

2.53 GHz, 13-inch MacBook Pro, for a suggested retail price of $1,499 (US)
  • 13.3-inch widescreen LED-backlit 1280 x 800 glossy display;
  • 2.53 GHz Intel Core 2 Duo with 3MB shared L2 cache;
  • 1066 MHz front-side bus;
  • 4GB 1066 MHz DDR3 SDRAM, expandable to 8GB;
  • NVIDIA GeForce 9400M integrated graphics;
  • 250GB serial ATA hard drive running at 5400 rpm, with Sudden Motion Sensor;
  • a slot-load 8X SuperDrive with double-layer support (DVD+/-R DL/DVD+/-RW/CD-RW) optical drive;
  • Mini DisplayPort for video output (adapters sold separately);
  • built-in AirPort Extreme 802.11n wireless networking and Bluetooth 2.1+EDR;
  • Gigabit Ethernet port;
  • built-in iSight video camera;
  • two USB 2.0 ports;
  • one FireWire 800 port (FireWire 400 compatible);
  • SD card slot;
  • one audio line in/out port, supporting both optical digital and analog;
  • glass Multi-Touch trackpad and illuminated keyboard;
  • built-in, 58WHr lithium polymer battery; and
  • 60 Watt MagSafe Power Adapter.
You can learn more about this new 13-inch MacBook Pro here.

Availability
The new 13-inch MacBook Pro is now available immediately through the Apple Store, Apple's retail locations and Apple Authorized Resellers.

1 Reader Comments

The new 13-inch Macbook is a great notebook having fantastic features and design. It is very comfortable and easy to use notebook. Very sleek in design and quiet affordable.

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