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Empowering Users To Switch To Apple Macintosh Computers
How to Switch
Mac Models
How to Switch Part 10 posted
Apple rebrands .Mac to MobileMe - sets July launch
Features
- Push Email, calendar, and contacts
- Synchronization between iPhone, Mac and PC
- Desktop-like web applications and online storage
MobileMe email account users will see an identical look from their iPhone, iPod touch, Mac or PC. New email messages will be automatically pushed to an iPhone over the cellular network or Wi-Fi thus, removing the need to manually check email and wait for downloads. The new Push feature also keeps your calendar and calendars in sync allowing changes on one device to automatically pushed up to the "cloud" and updated on other devices such as a Mac or PC. Push works with the native applications on iPhone and iPod touch, Microsoft Outlook for the PC, and Mac OS X applications, Mail, Address Book and iCal, as well as the MobileMe web application suite.
Comments from Apple Executives
Apple CEO - Steve Jobs
“Think of MobileMe as ‘Exchange for the rest of us". “Now users who are not part of an enterprise that runs Exchange can get the same push email, push calendars and push contacts that the big guys get.
Apple VP of Product Marketing - Phil Schiller
Not all of us work in an enterprise... Not all of us have access to an exchange server. Now with MobileMe, we all can have access to those features. [...] MobileMe is Exchange for the rest of us.

The MobileMe subscription-based service with 20GB of storage will be available on July 11 for $99 (US) per year (individual) or $149 (US) per year (Family Pack which includes one master account with 20GB of storage and four Family Member accounts with 5GB of storage each).
Signup and information for current .Mac users
Users can sign up for a free, 60-day MobileMe trial at www.apple.com/mobileme. MobileMe subscribers can purchase an additional 20GB of storage for $49 (US) or 40GB of storage for $99 (US) annually. Current .Mac members will be automatically upgraded to a MobileMe account.
Guided Tour
Apple has posted a guided tour demonstrating the key features of MobileMe.
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