April 2006 Archives

28
Apr

According to a story from CNEt Apple will be unveiling a new advertising campaign next week focused on the Mac.  The following are quotes from the CNet story:

  • "Apple Computer is planning on hitting the airwaves with ads geared around the Mac next week, CEO Steve Jobs said Thursday at the company's annual meeting."
  • "Jobs expects Mac sales to grow" 

24
Apr

This week’s National Association of Broadcasters (NAB) trade show in Las Vegas, Nevada saw Apple introduce the 17-inch MacBook Pro notebook computer.  The new model is the second form factor available on the MacBook Pro Line of professional notebooks.  According to Apple, the 17-inch model delivers up to five times the performance of the prior PowerBook G4 notebook.

The model ships with the latest version of Mac OS X Tiger version 10.4.6 in addition to iLife '06, Apple's Digital Life software suite that includes iTunes, iPhoto, iMovie HD, iDVD, GarageBand, and iWeb.

20
Apr

Apple CFO Peter Oppenheimer stated that 50% of consumers buying Macs at Apple retail stores are classified as what Apple has termed "New to Mac".  These are customers that have never owned a Mac before.

Apple indicated that of the 1,112,000 Macs sold in the quarter, 154,000 Macs were sold in their retail stores.  That's 13.8 percent of Macs sold in the quarter.  More on this number in a moment.

20
Apr

On Wednesday April 19, 2006, Apple released financial results for its fiscal 2006 second quarter.  The quarter ranked second best in the company's history with a 41% rise in profits and a 34% rise in sales when compared to the same quarter last year.  Apple posted revenue of $4.36 billion US and quarterly profit of $410 million equating to $.47 on a per share basis.

18
Apr

Apple has added new video content to the iTunes music store.  New to iTunes is season five of NBC's "The Apprentice" which includes a free 42 minute recap of the current season, season four of ABC's "Alias", and additional Disney short films.

18
Apr

Apple has posted information about this year's Worldwide Developer's Conference 2006, scheduled to take place August 7 - 11 at the Moscone Center in San Francisco California. The following quote is taken from the ADC site:

"Join the thousands of Mac developers who will be attending WWDC 2006, and be one of the first to preview Mac OS X Leopard. You’ll get the chance to explore the latest Mac tools and technologies, and to learn the advances that are keeping Mac OS X far, far ahead of the competition."

17
Apr

Apple computer's Safari Web browser continues to gain market share.  It still checks in at number three on the most used browsers but its use is up 84 percent over the past year and 33 percent since September 2005.

This continues the Safari growth trend.  According to MarketShare,  Safari market share growth is as follows:

13
Apr

Thursday April 13, 2006, Apple released Aperture 1.1, an update to the professional post-production image tool for photographers. Apple has also made changes to the application but most importantly, the update brings support to Intel-based Macs.  According to Apple, Aperture 1.1 "delivers impressive speed gains on any Mac".

12
Apr

A Reuters article states that Aozora Bank Ltd, a Bank based in Japan, is making the switch from Windows to Mac and OS X.  The company has asked Apple to replace close to 2,500 its computers with Macs.  The deployment spans the enterprise from computers in its main office, to its data center and branch locations.  The deal makes Aozora Bank Apple's largest customer in the in financial sector.  In the article, Reuters reports that Aozora will use Macs for email, video-conferencing, in addition to document and data processing.

12
Apr

Apple is offering a $300 instant discount on the purchase of Final Cut Studio when it is bought with a new a MacBook Pro, iMac or a Power Mac G5. The offer ends June 26, 2006.

Apple recently updated Final Cut Studio to Universal Binary format to allow installation on both Intel Macs and PowerPC Macs.

11
Apr

Macworld has published some recent benchmarks of the new Boot Camp enabled Intel iMac and MacBook Pro running Windows XP Service Pack 2.   The tests had these system go head-to-head with a Dell Inspiron E1705 (Core Duo laptop), HP Compaq nx9420 (Core Duo laptop), and a HP Pavilion a1250n (Media Center Desktop).

07
Apr

Earlier this week, the buzz was centered around Apple's new beta Boot Camp software for OS X Tiger 10.4.6 that allows owners of new Intel Macs to extend the funcionality of the systems to boot into Mac OS X or Windows XP.  Apple also released firmware updates for the entire line of the Intel Macs that provide EFI and BIOS support that should allow the new Intel Macs to boot into adiitional operating systems such as Windows XP, the upcoming Windows Vista, and Linux.  The Intel Macs use a modern booting technology called EFI, Extensible Firmware Interface.  In order to boot Windows XP and Windows Vista, the computer needs to support BIOS, a technology over 20 years old.  Boot Camp bridges the EFI and BIOS gap.

01
Apr

Visit the Switch To A Mac Guides
This guide provides a brief overview of how to use a Mac.  For a more comprehensive learning experience, visit the Switch To A Mac Guides for a wide range of topics, guides, and tips.

For Windows switchers, Mac OS X will take time to learn however; it’s intuitive and relatively familiar so Windows users will become productive in a short amount of time.  My view is that when compared to Windows, Mac OS X is easier to learn, requires fewer keystrokes to accomplish tasks, and results in greater end user productivity.  When I switched to a Mac, I felt uncomfortable but over time I've found the OS X environment to be more user friendly and easier to use than Windows. This article/post highlights the major components of the OS X environment and is geared towards helping those who are new to Mac OS X.